<i>Saturday Morning Breakfast Cereal</i> (<i>SMBC</i>) is at heart a geek comic, but it nevertheless addresses a broad range of topics, such as love, relationships, economics, politics, religion, science, and philosophy. It is one of the fastest growing comics online, having sextupled in readership since 2008. <i>SMBC</i> appeals to many different groups, as evidenced by the fact it has been featured on a variety of important websites and blogs, including <i>The Economist, Glamour, BoingBoing, Bad Astronomy, Blastr, Blues News, Joystiq, The Washington Post, Freakonomics,</i> and more. <i>SMBC</i> has never released a book, which is almost unheard of for a comic with such an extensive archive, making this first-ever collection highly anticipated. BreadPig donates its profits to DonorsChoose.org, a not-for-profit organization that aims to improve public education by empowering every teacher to be a change-maker and enabling any citizen to be a philanthropist.